Turnaround Kings
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Anne Mulcahy’s Success with Xerox
Led a legendary turnaround, saving the company from Chapter 11 by focusing on core strengths.
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How Steve Jobs Built Apple: A Business Case Study
Returned to a company 90 days from bankruptcy and made it the most valuable in
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The Story of Howard Schultz and Starbucks
Came back as CEO to re-infuse the company's soul, closing stores for barista retraining.
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Lee Iacocca’s Success with Chrysler
Took over a failing Chrysler, secured a government loan, and brought it back with the
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How Brian Scudamore Transformed 1-800-GOT-JUNK?
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Lessons from Uber: A Business Case Study
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